Supply Chains Undergoing Digital Transformation ‘Golden Age’

When the pandemic arrived in the leafy lakeside town of Holland, Michigan, office-furniture company Haworth Inc. needed more than hustle to avoid a supply-chain meltdown.

Global Logistics Director Crystal Feasby and her team hurried to set up an e-commerce platform to meet surging demand for the $2 billion company’s gear. With trucking in disarray, the firm’s dealers needed real-time information about their deliveries. So Haworth started using software from FourKites Inc. to pinpoint truck movements to help customers plan around the disruptions.

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